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Grassroots Marketing vs. Guerrilla Marketing.  Its is in the Strategy

Grassroots marketing and guerrilla marketing are often confused for one another when they’re not quite the same thing.  I try not be an elitist about industry jargon, however when it comes to these two terms it’s important to understand the difference, especially for marketers.  Its imperative you understand what you’re asking your team or hiring an agency to do on your behalf. 

Juan Perez Comment
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Grassroots Marketing, guerilla marketing, guerrilla marketing

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